Erin™ | Off-Shoulder Gala Dress

At Maria & Alex Toronto, everything starts with a mother's love and a little boy's question.

Maria always had a passion for beautiful shoes — but for years, every pair she loved came with a price her feet simply could not keep paying. One afternoon her son Alex, just a young child, looked up at her and asked why her feet always hurt. That one simple question from the most honest person in her life changed everything.

Now, with Alex by her side, Maria is building something she is truly proud of. A store rooted in comfort, quality and elegance — where every shoe is chosen with the same care she puts into every decision she makes as his mother. Her mission has always been clear: to offer Canadian women shoes that feel as beautiful as they look, and to show her son that with enough love and courage, you can build something meaningful from nothing.

For Maria and Alex, this is more than a business. This is their story. And it is only just beginning.